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	1.	The culture business : management strategies for the arts-related business / Dag Björkegren. by Björkegren, Dag Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : Routledge, 1996 Availability: Items available for loan: Lahore Business School Library (1)Call number: 700.68 BJO-C 1996 802272. Place hold Add to cart (remove)
	2.	International Marketing Communications / Tom Griffin. by Griffin, Tom, 1928- Series: Marketing series (London, England) Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford [England] ; Boston : Butterworth-Heinemann, 1993 Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.1 GRI-I 1993 804146. Place hold Add to cart (remove)
	3.	Brand lands, Hot Spots & Cool Spaces : Welcome to the Third Place and the Total Marketing Experience / Christian Mikunda. by Mikunda, Christian Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; Sterling, VA : Kogan Page, c2004 Online resources: Publisher description Contributor biographical information Availability: Items available for loan: Lahore Business School Library (1)Call number: 659 MIK-B 2004 804388. Place hold Add to cart (remove)
	4.	Reputation marketing : building and sustaining your organization's greatest asset / Joe Marconi. by Marconi, Joe Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago, IL : McGraw-Hill, c2002 Availability: Items available for loan: Lahore Business School Library (2)Call number: 659.285 MAR-R 2002 804248, ... Place hold Add to cart (remove)
	5.	Public Relations in the Marketing Mix : Introducing vulnerability relations / Jordan Goldman. by Goldman, Jordan Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lincolnwood, Ill., U.S.A. : NTC Business Books, c1984 Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.2 GOL-P 1984 804389. Place hold Add to cart (remove)
	6.	Advertising Campaign Strategy : A Guide to Marketing Communication Plans / Donald Parente. by Parente, Donald Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : Thomson/South-Western, c2004 Online resources: Table of contents Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.113 PAR-A 2004 804363. Place hold Add to cart (remove)
	7.	Advertising : Planning and Implementation / Sageeta Sharma; Raghuvir Singh. by Sharma, Sangeeta Singh, Raghuvir Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi: PHI Learning, 2013 Availability: Items available for loan: Lahore Business School Library (2)Call number: 659.1 SHA-A 2013 806813, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 659.1 SHA-A 2013 806815. Place hold Add to cart (remove)
	8.	Digital marketing analytics: making sense of consumer data in a digital world/ Chuck Hemann. by Hemann,Chuck Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: Pearson, c2018 Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.87 HEM-D 2018 815282. Add to cart (remove)
	9.	No cover image available Promotion and Integrated Marketing Communications / Richard J. Semenik. by Semenik, Richard J Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cincinnati, Ohio : South-Western Thomson Learning, c2002 Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.1 SEM-P 2002 816002. Place hold Add to cart (remove)

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