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	1.	Writing Marketing Copy to Get Results/ James Essinger. by Essinger, James Series: Smart Strategies Series Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia: Business Press Thomson Learning, c1999 Availability: Items available for loan: Lahore Business School Library (1)Call number: 302.35 SEI-W 2000 801563. Place hold Add to cart (remove)
	2.	Advertising, Promotion & Supplemental Aspects of Integrated Marketing Communications / Terence A. Shimp. by Shimp, Terence A Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : Thomson South-Western, c2003 Other title: Advertising, promotion, and supplemental aspects of integrated marketing communications Availability: Items available for loan: Lahore Business School Library (3)Call number: 658.82 SHI-A 2003 806191, ... Place hold Add to cart (remove)
	3.	Advertising Campaign Strategy : A Guide to Marketing Communication Plans / Donald Parente. by Parente, Donald Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : Thomson/South-Western, c2004 Online resources: Table of contents Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.113 PAR-A 2004 804363. Place hold Add to cart (remove)
	4.	No cover image available Promotion and Integrated Marketing Communications / Richard J. Semenik. by Semenik, Richard J Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cincinnati, Ohio : South-Western Thomson Learning, c2002 Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.1 SEM-P 2002 816002. Place hold Add to cart (remove)

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