Future Marketing : Targeting Seniors, Boomers, and Generations X and Y / Joe Marconi.
Material type: TextPublication details: Lincolnwood, Ill. : NTC Business Books : in conjunction with The American Marketing Association, c2001.Description: x, 244 p. : ill. ; 24 cmISBN:- 0658001388
- 658.8 21 MAR-F 2001 804092
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Books | Lahore Business School Library Shelf No. 79, LBS | Book | 658.8 MAR-F 2001 804092 (Browse shelf(Opens below)) | Available | 804092 |
Total holds: 0
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658.8 MAR- 2000 804088 Marketing : | 658.8 MAR- 2000 804884 Marketing : | 658.8 MAR-B 1997 803297 Marketing apocalypse : | 658.8 MAR-F 2001 804092 Future Marketing : | 658.8 MOO-C 1991 804079 Crossing the Chasm : | 658.8 MUL-M 2010 807755 Marketing Management: A Strategic Decission-Making Approach | 658.8 MUL-M 2010 807754 Marketing Management: A Strategic Decission-Making Approach |
Includes bibliographical references (p. 235-237) and index.