Future Marketing : (Record no. 6492)
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000 -LEADER | |
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fixed length control field | 00925cam a22002294a 4500 |
001 - CONTROL NUMBER | |
control field | 11959395 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20140319090826.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 000331s2001 ilua b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0658001388 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | LBS |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Edition number | 21 |
Item number | MAR-F 2001 804092 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Marconi, Joe. |
245 10 - TITLE STATEMENT | |
Title | Future Marketing : |
Remainder of title | Targeting Seniors, Boomers, and Generations X and Y / |
Statement of responsibility, etc | Joe Marconi. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Lincolnwood, Ill. : |
Name of publisher, distributor, etc | NTC Business Books : |
-- | in conjunction with The American Marketing Association, |
Date of publication, distribution, etc | c2001. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | x, 244 p. : |
Other physical details | ill. ; |
Dimensions | 24 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references (p. 235-237) and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Target marketing. |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | Publisher description |
Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/description/mh021/00038000.html">http://www.loc.gov/catdir/description/mh021/00038000.html</a> |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | Contributor biographical information |
Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0705/00038000-b.html">http://www.loc.gov/catdir/enhancements/fy0705/00038000-b.html</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | Book | Lahore Business School Library | Lahore Business School Library | Shelf No. 79, LBS | 25/08/2003 | Old Campus | 0.00 | Old Campus | 658.8 MAR-F 2001 804092 | 804092 | 19/03/2014 | 19/03/2014 | Books |