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Marketing Research Essentials [+CD] / Carl McDaniel Jr., Roger Gates. by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Hoboken, NJ : J. Wiley, c2004
Availability: Items available for loan: Lahore Business School Library (3)Call number: 658.83 MCD-M 2004 800211, ... Items available for reference: Lahore Business School Library: Not For Loan (3)Call number: 658.83 MCD-M 2004 CD800211, ...
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Marketing Research/ Donald R.Cooper,Pamela S.Schindler. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston: McGraw Hill Irwin, c2006
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.83 COO-M 2006 804528. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83 COO-M 2006 CD804528.
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Exploring Marketing Research / William G. Zikmund. by Series: The Dryden Press series in marketing
Edition: 7th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Fort Worth : Dryden Press, c2000
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 ZIK-E 2000 800164, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83 ZIK-E 2000 804207.
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Marketing Research / John Boyce. by
Edition: 2nd ed
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi.: Tata McGrawHill, c2014
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 BOY-M 2014 806990, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83 BOY-M 2014 806992.
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Marketing Research: An Integrated Approach / Alan Wilson. by
Edition: 3rd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi: Pearson, 2012
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 WIL-M 2012 807362, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83 WIL-M 2012 807364.
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Marketing Research / by
Edition: 5th
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: India.: Mc Graw Hill.; 2014
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 BER-M 2014 807602, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83 BER-M 2014 807600.
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Essential of Marketing Research / William G. Zikmund,Barry J.Babin. by Series:
Edition: 3rd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia : Cengage Learning, c2007
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 ZIK-E 2007 807613, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83 ZIK-E 2007 807612.
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Marketing research : an applied orientation / Naresh K. Malhotra. by
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, 2009
Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83 MAL-M 2009 807848.
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Consumer Behaviour / Srabanti Mukherjee. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Andover: Cengage Learning. c2012
Availability: Items available for loan: Lahore Business School Library (5)Call number: 658.8342 MUK-C 2012 811773, ...
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Marketing Research: An Applied Orientation / Naresh K. Malhotra, Satyabhusan Dash. by
Edition: 7th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: India: Pearson, c2019
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.83 MAL-M 2019 815471. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83 MAL-M 2019 815196.
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Consumers / Eric, Arnould,; Linda Price, George, Zinkhan. by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston: Irwin, McGraw Hill, c2004
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8342 ARN-C 2004 815363.
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