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Marketing Research : An Applied Orientation / Naresh K. Malhotra.

By: Material type: TextTextPublication details: New Delhi: Upper Saddle River, NJ : Pearson, c2011.Edition: 6th edDescription: xxviii, 948 p.; 28 cm. illISBN:
  • 9780136085430 (casebound : alk. paper)
  • 0136085431 (casebound : alk. paper)
  • 9780136085447 (hbk.)
  • 013608544X (hbk.)
  • 9788131731819
Subject(s): DDC classification:
  • 658.83 22 MAL-M 2011 805315
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Books Books Lahore Business School Library Shelf No. 83, LBS Book 658.83 MAL-M 2011 805315 (Browse shelf(Opens below)) In transit from Lahore Business School Library to University College of Medicine Library since 31/08/2016 805315
Total holds: 0

Includes bibliographical references (p. 834-873) and index.

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