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1.
The next economy [electronic resource] : will you know where your customers are? / Elliott Ettenberg. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2002
Online resources:
Availability: Items available for loan: Lahore Business School Library (5)Call number: 658.8 ETT-N 2002 800296, ...

2.
Consumers / Eric Arnould, Linda Price, George Zinkhan. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill, c2002
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8342 ARN-C 2002 804296.

3.
Consumer behavior and managerial decision making / Frank R. Kardes. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002
Availability: Items available for loan: Lahore Business School Library (3)Call number: 658.8342 KAR-C 2002 804297, ...

4.
Consumer behavior and managerial decision making / Frank R. Kardes. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002
Availability: Items available for loan: Pakpattan Campus Library (1)Call number: 658.8342 KAR-C 2009 1101753.

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