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	1.	Marketing Theory: A student text/ Edited by Michael J.Baker. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia: Thomson, c2000 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8001 MAR- 2000 800236. Place hold Add to cart (remove)
	2.	Business-to-business marketing management : a global perspective / Jim Blythe, Alan Zimmerman. by Blythe, Jim Zimmerman, Alan S, 1942- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia : Thomson Learning, c2005 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.804 BLY-B 2005 805630. Place hold Add to cart (remove)
	3.	Strategic Marketing Planning / by Peter Reed. by Reed, Peter W, 1944- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia : South Melbourne : Thomson, Thomson Learning, 2003 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 REE-S 2003 800065. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 REE-S 2003 800066. Place hold Add to cart (remove)
	4.	The IEBM encyclopedia of marketing / edited by Michael J. Baker. Edition: 1st ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : International Thomson Business, c1999 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8003 IEB- 1999 803750. Place hold Add to cart (remove)

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