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281.
Marketing Management/ Philip Kotler. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, c2003
Availability: Items available for loan: Lahore Business School Library (4)Call number: 658.8 KOT-M 2003 804559, ...

282.
Marketing for Hospitality and Tourism/ Philip Kotler,John Bowen,James Makens. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, c1996
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 KOT-M 1996 804063.

283.
Services Management: The new paradigm in hospitality/ Jay A.Kandampully. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, c2007
Availability: Items available for loan: Lahore Business School Library (3)Call number: 658.8 KAN-S 2007 804059, ...

284.
Principles of marketing / Philip Kotler, Gary Armstrong. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006
Online resources:
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 KOT-P 2006 800370.

285.
Rural Marketing Text and Cases / C.S.K Krishnamacharyulu,Lalitha,Ramakrishnan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, c2002
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.8 KRI-R 2002 800346, ...

286.
A Framework for Marketing Management / Philip Kotler,Kevin Lane Keller. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi; Pearson, c2009
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.8 KOT-F 2009 806163, ...

287.
Marketing : Defined, Explained, Applied / Michael Levens. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : New Delhi : Prentice Hall, Pearson, 2010 [2011]
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 LEV-M 2010 805145. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 LEV-M 2010 805146.

288.
Cases in Rural Marketing : An Integrated Approach / C S G Krishnamacharyulu; Lalitha Ramakrishnan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson Education, c2003
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 KRI-C 2003 804064.

289.
Marketing management / Philip Kotler, Kevin Lane Keller. by
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009
Online resources:
Availability: Items available for loan: Lahore Business School Library (6)Call number: 658.8 KOT-M 2009 800102, ...

290.
Marketing management / Philip Kotler, Kevin Keller. by
Edition: Twelfth ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Pearson Prentice Hall, c2007
Online resources:
Availability: Items available for loan: Lahore Business School Library (6)Call number: 658.8 KOT-M 2007 804047, ...

291.
International marketing and export management / Gerald Albaum, Edwin Duerr, Jesper Strandskov. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Pearson Education. 2005
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.84 ALB-I 2005 800369.

292.
Principles of marketing / Philip Kotler, Gary Armstrong. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006
Online resources:
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.8 KOT-P 2006 803951, ...

293.
International Marketing: Analysis and strategy/ Sak Onkvisit,John J.Shaw. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, c2000
Availability: Items available for loan: Lahore Business School Library (6)Call number: 658.848 ONK-I 2000 804077, ...

294.
Principles of Marketing / Philip Kotler, Gary Armstrong. by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : New Delhi: Pearson/Prentice Hall, Pearson Education, c2008
Availability: Items available for loan: Central Library, Defence Road Campus (1)Call number: 658.8 KPT-P 2008 13352. Lahore Business School Library (3)Call number: 658.8 KPT-P 2008 804644, ...

295.
Services Marketing/ K.Rama Mohana Rao. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, c2007
Availability: Items available for loan: Lahore Business School Library (4)Call number: 658.8 RAO-S 2007 804100, ...

296.
Strategic Marketing Problems : Cases and Comments / Roger A. Kerin, Robert A. Peterson. by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : New Delhi : Prentice Hall, Pearson, c2011
Availability: Items available for loan: Lahore Business School Library (3)Call number: 658.802 KER-S 2011 805343, ...

297.
Marketing Strategies: A contemporary approach/ Ashok Ranchhod,Calin Gurau. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, c2012
Availability: Items available for loan: Lahore Business School Library (4)Call number: 658.8 RAN-M 2012 806012, ...

298.
Marketing Engineering : Computer-Assisted Marketing Analysis and Planning / Gary L. Lilien, Arvind Rangaswamy. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Upper Saddle River, N.J. : Pearson Education, Prentice Hall, c2003
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8020285 LIL-M 2003 804205.

299.
Electronic Commerce : A Manager's Guide / Ravi Kalakota, Andrew B. Whinston. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Reading, Mass. : Pearson Education, Addison-Wesley, c1997
Availability: Items available for loan: Lahore Business School Library (3)Call number: 658.800285 KAL-E 1997 804202, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.800285 KAL-E 1997 804522.

300.
Selling and Sales Management/ David Jobber,Geoff Lancaster. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, 2006
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.81 JOB-S 2006 804090, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.81 JOB-S 2006 804176.

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