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	1.	Contemporary Advertising / William F. Arens. by Arens, William F Edition: 10th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Tata McGraw-Hill, c2006 Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.1 ARE-C 2008 802277. Place hold Add to cart (remove)
	2.	Contemporary Advertising and Integrated Marketing Communications / William F Arens; Michael F Weigold; Christian Arens. by Arens, William F Weigold, Michael F. (jt. auth.) Arens, Christian (jt. auth.) Edition: 13th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : MacGraw-Hill, c2011 Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.1 ARE-C 2011 805432. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 659.1 ARE-C 2011 805272. Place hold Add to cart (remove)
	3.	Contemporary Advertising / William F. Arens. by Arens, William F Series: McGraw-Hill/Irwin series in marketing Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2004 Availability: Items available for loan: Lahore Business School Library (3)Call number: 659.1 ARE-C 2004 804539, ... Items available for reference: Lahore Business School Library: Not For Loan (3)Call number: 659.1 ARE-C 2004 CD804539, ... Place hold Add to cart (remove)
	4.	Contemporary Advertising and Integrated Marketing Communications / William F Arens; Michael F Weigold; Christian Arens. by Arens, William F Weigold, Michael F Arens, Christian Edition: 14th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : MacGraw-Hill, c2013 Availability: Items available for loan: Lahore Business School Library (2)Call number: 659.1 ARE-C 2013 807573, ... Place hold Add to cart (remove)

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