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Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh. by
Edition: 10th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason, OH : South-Western Cengage Learning, c2010
Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 HUT-B 2010 805629.
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International Marketing and Export Management / Gerald Albaum, Edwin Duerr. by
Edition: 7th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Harlow, England ; New York : Financial Times Prentice Hall, c2013
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.848 ALB-I 2013 806905, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.848 ALB-I 2013 806903.
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Advanced approach to marketing management / S.K.Baral,S.C.Bihari. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi.: A.I.T.B.S Publisher, c2009
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.8 BAR-A 2009 806936, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 BAR-A 2009 806938.
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A Framework for Marketing Management / Philip Kotler, Kevin Lane Keller. by
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston, MA ; Essex, U.K. : Pearson Education, 2014
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 KOT-A 2014 807144. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 KOT-A 2014 807145. Not available: Lahore Business School Library: In transit (1).
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Strategic Marketing Problems : Cases and Comments / Roger A. Kerin, Robert A. Peterson. by
Edition: 12th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : Pearson, c2013
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 KER-S 2011 807331. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 KER-S 2011 807329. Not available: Lahore Business School Library: In transit (1).
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