The marketing plan / (Record no. 6439)

000 -LEADER
fixed length control field 00990cam a22002534a 4500
001 - CONTROL NUMBER
control field 14142005
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140318101937.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 051015s2006 njua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 047175529X (pbk. : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780471755296
040 ## - CATALOGING SOURCE
Original cataloging agency LBS
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Edition number 22
Item number COH-M 2006 804031
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Cohen, William A.,
245 14 - TITLE STATEMENT
Title The marketing plan /
Statement of responsibility, etc William A. Cohen.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Hoboken, NJ :
Name of publisher, distributor, etc J. Wiley & Sons,
Date of publication, distribution, etc c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 350 p. :
Other physical details ill. ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 345-346) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0645/2005056170-d.html">http://www.loc.gov/catdir/enhancements/fy0645/2005056170-d.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0645/2005056170-t.html">http://www.loc.gov/catdir/enhancements/fy0645/2005056170-t.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0658/2005056170-b.html">http://www.loc.gov/catdir/enhancements/fy0658/2005056170-b.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date last borrowed Price effective from Koha item type Copy number
          Book Lahore Business School Library Lahore Business School Library Shelf No. 75, LBS 2014-03-18 Old Campus 0.00 Old Campus 1 658.802 COH-M 2006 804031 804031 2017-08-10 2014-09-08 2014-03-18 Books  
          Book Lahore Business School Library Lahore Business School Library Shelf No. 75, LBS 2006-04-03 Old Campus 0.00 Old Campus 3 658.802 COH-M 2006 804067 804067 2015-02-10 2015-02-02 2014-03-20 Books 2
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