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341.
Marketing Research : Methodological Foundation / by
Edition: 10th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia.: Cengage.; 2012
Availability: Not available: Lahore Business School Library: Checked out (1).

342.
Consumer Behavior : Building Marketing Strategy [CD] / Del I Hawkins; David L Mothersbaugh; Roger J Best. by Series: Irwin/McGraw-Hill series in marketing
Edition: 10th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, ©2007
Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83420973 HAW-C 2007 CD804978.

343.
Principles of marketing [+CD] / Philip Kotler, Gary Armstrong. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Prentice Hall, c2001
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 KOT-P 2001 804546. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 KOT-P 2001 CD804546.

344.
Global Marketing Strategies / Jean-Pierre Jeannet, Hubert D. Hennessey. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Houghton Mifflin, c1992
Availability: Not available: Lahore Business School Library: Lost (1).

345.
Principles of Marketing / Philip Kotler, Gary Armstrong. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2008
Online resources:
Availability: Not available: Lahore Business School Library: Lost (1).

346.
The Wheat-marketing Activity in Pakistan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Islamabad: Pakistan Institute of Development Economics, 1987
Availability: Items available for loan: Central Library, Defence Road Campus (1)Call number: 380.1413 COR-W 1987 13374.

347.
How to bring a product to market for less than $5,000 / Don Debelak. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley, c1992
Availability: Items available for loan: Central Library, Defence Road Campus (1)Call number: 658.5/75 DEB-H 1992 12175.

348.
Marketing Management Philip Kotler, Kevin Lane Keller by
Edition: 14th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Dorling Kindersely 2013
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.8 KOT-M 2013 902905.

349.
Global Marketing A Decision Oriented Approach Svend Hollensen , Madhumita Banerjee by
Edition: 4th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Dorling Kindersley 2010
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.8 HOL-G 2010 902605.

350.
Marketing Public Relations A Marketer's Approach to Public Relations and Social Media Gaetan T. Giannini Jr. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Dorling Kindersley 2011
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 659.2 GIA-M 2011 902594.

351.
Marketing Viva Books(Publisher) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Viva Books 2009
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.8 VIV-M 2009 902573.

352.
Principles of Marketing A South Asian Perspective Philip Kotler,Gary Armstrong,Prafulla Y Agnihotri,Ehsan Ul Haque by
Edition: thirteen
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi Dorling Kindersley 2010
Availability: Items available for loan: The University of Lahore, Gujrat campus (2)Call number: 658.8 KOT-P 2010 900089, ...

353.
How to Market Books The Essential Guide to Maximizing Profit and Exploiting all Channels to Market Alison Baverstock by
Edition: 4th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page 2008
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 381.450020 BAV-H 2008 900580.

354.
Valuable Content Marketing Why Quality Content is key to Business Success Sonja Jefferson,Sharon Tanton by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page 2013
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.8 JEF-V 2013 900549.

355.
Marketing Priciples Pippa Riley by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Viva Books 2011
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.8 RIL-M 2011 900887.

356.
Marketing and Sales Strategy Pippa Riley by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Viva Books 2011
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.81 RIL-M 2011 900886.

357.
Marketing and Promotion Pippa Riley by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Viva Books 2011
Availability: Items available for loan: The University of Lahore, Gujrat campus (2)Call number: 658.8 RIL-M 2011 900885, ...

358.
Strategic Marketing Text and Cases S. Shajahan by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Viva Books 2010
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.8 SHA-S 2010 900824.

359.
Advertising Principles and Practice William Wells,Sandra Moriarty,John Burnett by
Edition: 7th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Dorling Kindersley 2006
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 659.1 WEL-A 2006 900313.

360.
International Marketing Philip R.Cateora,Mary C.Gilly,John L.Graham by
Edition: 15th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi McGraw Hill 2014
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.848 CAT-I 2014 900309.

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