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Advertising Management / Rajeev Batra, Johm G. Myers, David A. Aaker. by
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi : Pearson, Prentice Hall, c1996
Availability: Items available for loan: Lahore Business School Library (6)Call number: 659.1 BAT-A 1996 804378, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 659.1 BAT-A 1996 805778.
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Advertising : Planning and Implementation / Sageeta Sharma; Raghuvir Singh. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi: PHI Learning, 2013
Availability: Items available for loan: Lahore Business School Library (2)Call number: 659.1 SHA-A 2013 806813, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 659.1 SHA-A 2013 806815.
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Social Media Marketing / Tracy Tuten, Michael Solomon. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : Pearson, c2013
Availability: Items available for loan: Lahore Business School Library (2)Call number: 302.230688 SOL-S 2013 807495, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 302.230688 SOL-S 2013 807493.
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