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	1.	Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Belch, George E. (George Edward), 1951- Belch, Michael A Series: McGraw-Hill/Irwin series in marketing Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill, c2004 Availability: Items available for loan: Lahore Business School Library (3)Call number: 659.1 BEL-A 2004 800042, ... Items available for reference: Lahore Business School Library: Not For Loan (6)Call number: 659.1 BEL-A 2004 804557, ... Place hold Add to cart (remove)
	2.	Interpersonal communication : everyday encounters / Julia T. Wood. by Wood, Julia T Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Belmont, CA : Thomson/Wadsworth, c2004 Availability: Items available for loan: Lahore Business School Library (1)Call number: 153.6 WOO-I 2004 800037. Items available for reference: Lahore Business School Library: Not For Loan (3)Call number: 153.6 WOO-I 2004 800038, ... Place hold Add to cart (remove)
	3.	Inter-act : interpersonal communication concepts, skills, and contexts / Kathleen S. Verderber, Rudolph F. Verderber. by Verderber, Kathleen S, 1949- Verderber, Rudolph F Edition: 10th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Oxford University Press, 2004 Other title: Interact Online resources: Publisher description Table of contents only Availability: Items available for loan: Lahore Business School Library (1)Call number: 158.2 VER-I 2004 800036. Items available for reference: Lahore Business School Library: Not For Loan (3)Call number: 158.2 VER-I 2004 800035, ... Place hold Add to cart (remove)
	4.	Communication and human behavior / Brent D. Ruben, Lea P. Stewart. by Ruben, Brent D Stewart, Lea Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Allyn and Bacon, c1998 Availability: Items available for loan: Lahore Business School Library (1)Call number: 302.2 RUB-C 1998 800585. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 302.2 RUB-C 1998 800584. Place hold Add to cart (remove)
	5.	Introduction to information systems : an internetworked enterprise perspective / James A. O'Brien. by O'Brien, James A, 1936- Edition: 2nd alternate ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Irwin/McGraw-Hill, c1998 Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.4038 OBR-I 1998 803583, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.4038 OBR-I 1998 803584. Place hold Add to cart (remove)
	6.	Integrated Marketing Communication in Advertising and Promotion / by Shimp, Terence A Material type: Text; Format: print ; Literary form: Not fiction Publication details: India.: Cengage Learning. 2013 Availability: Items available for loan: Lahore Business School Library (9)Call number: 658.802 SHI-I 2013 806893, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 SHI-I 2013 806891. Place hold Add to cart (remove)
	7.	Effective Communication in Business Scot Ober, by Ober, Scot Material type: Film; Type of visual material: Publication details: Australia.: Cengage Learing, c2009 Availability: Items available for loan: Lahore Business School Library (2)Call number: 651.74 OBE-E 2009 807705, ... Items available for reference: Lahore Business School Library: Not for loan (1)Call number: 651.74 OBE-E 2009 807707. Place hold Add to cart (remove)
	8.	The management of telecommunications : business solutions to business problems / by Houston H. Carr, Charles A. Snyder. by Carr, Houston H, 1937- Snyder, Charles A Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1997 Online resources: Publisher description Table of contents Availability: Items available for loan: Electrical Engineering (10)Call number: 621.382 CAR-M 1997 5645, ... Not available: Electrical Engineering : In transit (2). Place hold Add to cart (remove)
	9.	The handbook of communication skills / edited by Owen Hargie. by Hargie, Owen [editor.] Edition: Fourth Edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : Routledge, 2019 Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 153.6 HAN- 2019 815166. Add to cart (remove)
	10.	The Art and Science of Business Communication: Skills, Concepts, Cases, and Application / P.D. Chaturvedi, Mukesh Chaturvedi. by Chaturvedi, P.D Chaturvedi, Mukesh Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: Pearson, c2019 Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.45 CHA-B 2018 815174. Not available: Lahore Business School Library: Checked out (1). Place hold Add to cart (remove)
	11.	Marketing communications : integrating online and offline, customer engagement and digital technologies / PR Smith and Ze Zook. by Smith, P. R Zook, Ze [author.] Edition: Seventh edition. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London: Kogan Page, c2020 Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 SMI-M 2020 815199. Add to cart (remove)
	12.	The Interpersonal Communication Book / Joseph A. DeVito. by DeVito, Joseph A Edition: 13th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: Pearson, c2015 Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 302.2 DEV-I 2015 815197. Add to cart (remove)
	13.	Corporate communication : a guide to theory and practice / Joep Cornelissen. by Cornelissen, Joep Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Los Angeles: Sage, c2020 Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.45 COR-J 2020 815210. Add to cart (remove)
	14.	AI-enabled 6G networks and applications / edited by Deepak Gupta, Mahmoud Ragab, Romany Fouad Mansour, Aditya Khamparia, Ashish Khanna. by Gupta, Deepak Material type: Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ : Wiley, 2023 Availability: Items available for loan: Faculty of CS & IT Library (8)Call number: 621.384 GUP-A 2023 790299, ... Items available for reference: Faculty of CS & IT Library : Not For Loan (1)Call number: 621.384 GUP-A 2023 790298. Place hold Add to cart (remove)

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