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41.
Advertising : Planning and Implementation / Sageeta Sharma; Raghuvir Singh. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi: PHI Learning, 2013
Availability: Items available for loan: Lahore Business School Library (2)Call number: 659.1 SHA-A 2013 806813, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 659.1 SHA-A 2013 806815.

42.
Advertising and Promotion : An Integrated Marketing Communications Perspective / by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India.: Mc Graw hill.; 2013
Availability: Items available for loan: Lahore Business School Library (2)Call number: 659.1 BEL-A 2013 806881, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 659.1 BEL-A 2013 806879.

43.
Advertising, Promotion, and Marketing Communications / by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India.: Pearson.; 2014
Availability: Items available for loan: Lahore Business School Library (2)Call number: 659.1 CLO-I 2014 806923, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 659.1 CLO-I 2014 806921.

44.
Social Media Marketing All-in-One For Dummies / by Jan Zimmerman and Deborah Ng. by Series: Safari Books Online (Series) | --For dummies
Edition: 2nd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : J. Wiley & Sons, c2013
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.872 ZIM-S 2013 807334, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.872 ZIM-S 2013 807332.

45.
Social Media Marketing / Tracy Tuten, Michael Solomon. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Pearson, c2013
Availability: Items available for loan: Lahore Business School Library (2)Call number: 302.230688 SOL-S 2013 807495, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 302.230688 SOL-S 2013 807493.

46.
Integrated Advertising, Promotion & Marketing Communications / Kenneth E. Clow; Donald E. Baack. by
Edition: 6th ed .
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, c2014
Availability: Items available for loan: Lahore Business School Library (33)Call number: 659.1 CLO-I 2014 807523, ...

47.
Contemporary Advertising and Integrated Marketing Communications / William F Arens; Michael F Weigold; Christian Arens. by
Edition: 14th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : MacGraw-Hill, c2013
Availability: Items available for loan: Lahore Business School Library (2)Call number: 659.1 ARE-C 2013 807573, ...

48.
Brand new brand thinking [electronic resource] : brought to life by 11 experts who do / edited by Merry Baskin and Mark Earls. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, 2002
Online resources:
Availability: Items available for loan: Central Library, Defence Road Campus (1)Call number: 685.827 BAS-B 7136.

49.
Pro-illustration, advertising, book 2 : a guide to professional illustration techniques / by Jill Bossert ; sponsored by the Society of Illustrators ; photography by Marianne Barcellona. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Crans, Switzerland : New York, N.Y. : RotoVision ; distributed in the U.S. by Watson-Guptill, c1997
Availability: Items available for loan: School of Creative Arts Library (1)Call number: 741.60 BOSS-P 1997 200351.

50.
Professional acting in television commercials : techniques, exercises, copy, and storyboards / Pat Dougan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Portsmouth, NH : Heinemann, c1995
Availability: Items available for reference: School of Creative Arts Library: Not for loan (1)Call number: 791.45 GAN-P 1995 200411.

51.
Advertising Management Rajeev Batra , John G. Myers , David A. Aaker by
Edition: 5th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Dorling Kindersley 2006
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 659.1 BAT-A 2006 900341.

52.
Advertising Principles and Practice William Wells,Sandra Moriarty,John Burnett by
Edition: 7th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Dorling Kindersley 2006
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 659.1 WEL-A 2006 900313.

53.
Advertising Procedure W.Ronald Lane,Karen Whitehill King,J.Thomas Russell by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Dorling Kindersley 2005
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 659.1 LAN-A 2005 902548.

54.
Advertising Managment Rajeev Batra by
Edition: fifth
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Dorling Kindersley 2006
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 659.1 BAT-A 2006 902541.

55.
Advertising Media Planning / Jack Z. Sissors,; Roger B. Baron. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: McGraw Hill Education, c2010
Availability: Items available for loan: Lahore Business School Library (16)Call number: 659.111 SIS-A 2010 811136, ...

56.
Social Media Marketing : All-In-One for Dummies / Jan Zimmerman.; Deborah Ng. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India: Wiley, c2014
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.872 ZIM-S 2013 812672.

57.
Advertising / Frank Jefkins, Daniel Yadin. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida India: Pearson. c2000
Availability: Items available for loan: Lahore Business School Library (29)Call number: 659.1 JEF-A 2000 814337, ...

58.
advertising planning and implementation sangeeta sharma,raghuvir singh by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: india phi 2006
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 659.11 SHA-A2006 906230.

59.
advertising and imc principles and practice sandra moriarty,nancy d. mitchell, william d.wells by
Edition: tenth edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: india pearson 2016
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 659.1 MOR-A 2016 906217.

60.
advertising principles and practice ruchi gupta by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: india s.chand 2012
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 659.1 GUP-A 2012 904988.

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