Refine your search
Availability
-
Authors
- Kumar, Nirmalya (2)
- Silk, Alvin J. (1)
- Silk,Alvin J. (1)
- Steenkamp, Jan-Bened... (1)
- Zaltman, Gerald (1)
-
Collections
- Book (5)
-
Holding libraries
-
Item types
- Books (5)
-
Locations
- Shelf No. 77, LBS (1)
- Shelf No. 80, LBS (1)
- Shelf No. 81, LBS (2)
- Shelf No. 82, LBS (1)
-
Series
-
Topics
- Branding (Marketing) (2)
- Consumer behavior (1)
- Consumers (1)
- Creative thinking (1)
- Marketing (5)
- Strategic planning (1)
- Show more
- Show less