The Global Business Environment : Meeting the Challenges / Janet Morrison.
Material type:
TextPublication details: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2011.Edition: 3rd edDescription: xxx, 486 p. : ill. (some col.), col. maps ; 25 cmISBN: - 9780230210257 (pbk.)
- 0230210252 (pbk.)
- 337 22 MOR-G 2011 815804
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Lahore Business School Library Shelf No. 24, LBS | Book | 337 MOR-G 2011 815804 (Browse shelf(Opens below)) | C 1 | Available | 815804 | |||
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Books
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Lahore Business School Library Shelf No. 24, LBS | Book | 337 MOR-G 2011 816066 (Browse shelf(Opens below)) | C 2 | Available | 816066 |
Rev. ed. of: The international business environment / Janet Morrison. 2006.
Includes bibliographical references and indexes.
Machine generated contents note: -- Introduction -- PART I: THE BUSINESS IN THE GLOBAL ENVIRONMENT -- Introduction to the Business Enterprise -- Globalisation and the Business Environment -- PART II: ECONOMIES AND MARKETS -- National Economies in the Global Environment -- International Trade and Global Competition -- Strategies for Globalisation -- PART III: SOCIETIES IN THE INTERNATIONAL ENVIRONMENT -- Cultural and Social Environments -- Political Environments -- Legal Environments -- PART IV: GLOBAL ISSUES AND BUSINESS -- Financial Markets -- Technology and Innovation -- Ecology and Climate Change -- Ethics and Corporate Social Responsibility -- Conclusions: Globalisation Revisited.
"This book offers an accessible and engaging introduction to the business environment, covering the economic, political, social, legal, cultural, technological and financial dimensions to provide a comprehensive overview of the global environment within which businesses operate"-- Provided by publisher.