What's in a Name?: Advertising and the concept of brands/ John Philip Jones and Jan S.Slater.
Material type: TextPublication details: New Delhi: Prentice Hall, c2003.Edition: 2nd edDescription: xxiii,308p.: ill.; 23cmISBN:- 9788120324473
- 22 658.8 JON-W 2003 804741
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Books | Lahore Business School Library Shelf No. 77, LBS | Book | 658.8 JON-W 2003 804741 (Browse shelf(Opens below)) | Available | 804741 |
Total holds: 0
include index