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	1.	Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Belch, George E. (George Edward), 1951- Belch, Michael A Series: McGraw-Hill/Irwin series in marketing Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill, c2004 Availability: Items available for loan: Lahore Business School Library (3)Call number: 659.1 BEL-A 2004 800042, ... Items available for reference: Lahore Business School Library: Not For Loan (6)Call number: 659.1 BEL-A 2004 804557, ... Place hold Add to cart (remove)
	2.	International marketing / Philip R. Cateora, John L. Graham. by Cateora, Philip R Graham, John L Series: McGraw-Hill/Irwin series in marketing Edition: 12th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2005 Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.848 CAT-I 2005 804260, ... Items available for reference: Lahore Business School Library: Not For Loan (4)Call number: 658.848 CAT-I 2005 CD804260, ... Place hold Add to cart (remove)
	3.	Strategic Marketing Management Cases / David W. Cravens, Charles W. Lamb, Victoria L. Crittenden. by Cravens, David W Lamb, Charles W Crittenden, Victoria Lynn Series: The Irwin/McGraw-Hill series in marketing Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : McGraw-Hill, c2002 Availability: Items available for reference: Lahore Business School Library: Not For Loan (3)Call number: 658.802 CRA-S 2002 800020, ... Not available: Lahore Business School Library: In transit (1). Place hold Add to cart (remove)
	4.	Exploring Marketing Research / William G. Zikmund. by Zikmund, William G Series: The Dryden Press series in marketing Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Dryden Press, c2000 Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 ZIK-E 2000 800164, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83 ZIK-E 2000 804207. Place hold Add to cart (remove)
	5.	Essential of Marketing Research / William G. Zikmund,Barry J.Babin. by Zikmund, William G Series: Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia : Cengage Learning, c2007 Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 ZIK-E 2007 807613, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83 ZIK-E 2007 807612. Place hold Add to cart (remove)
	6.	Global marketing : foreign entry, local marketing, and global management / Johny K. Johansson. by Johansson, Johny K Series: Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1997 Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.848 JOH-G 2003 807847. Add to cart (remove)

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