The secrets of selling : how to win in any sales situation / Geoff King.
Material type: TextPublication details: New York : Pearson, 2007.Description: xiii,206p.; ill.; 23cmISBN:- 8131718344
- 658.85 22 KIN-S 2007 805571
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Books | Lahore Business School Library Shelf No. 86, LBS | Book | 658.85 KIN-S 2007 805571 (Browse shelf(Opens below)) | Available | 805571 |
Includes bibliographical references and index.
What to say in sales meetings -- How to assess the character of your prospect quickly and accurately -- Using emotion in selling -- Body language in sales meetings -- How to write proposals -- Writing words that sell -- Finding new business through mailshots -- Finding new business through seminars -- How to use the telephone for selling -- Finding new business through partners -- How to brand and advertise your company effectively -- Presentations, away-days and exhibitions -- Getting the most from the media -- Tips on beating the competition -- How to sort the contract stage painlessly -- Tips on managing your contacts -- Tips on managing large accounts -- Tips on negotiation -- How to measure performance -- So what makes the difference between average and top-flight sales performance?