| 000 | 01153cam a22002654a 4500 | ||
|---|---|---|---|
| 001 | 13519769 | ||
| 005 | 20140327102820.0 | ||
| 008 | 040312s2004 enka b 001 0 eng | ||
| 010 | _a 2004005768 | ||
| 020 | _a0749442565 | ||
| 040 | _aLBS | ||
| 082 | 0 | 0 |
_a659 _222 _bMIK-B 2004 804388 |
| 100 | 1 | _aMikunda, Christian. | |
| 240 | 1 | 0 |
_aMarketing Spuren. _lEnglish |
| 245 | 1 | 0 |
_aBrand lands, Hot Spots & Cool Spaces : _bWelcome to the Third Place and the Total Marketing Experience / _cChristian Mikunda. |
| 260 |
_aLondon ; _aSterling, VA : _bKogan Page, _cc2004. |
||
| 300 |
_axviii, 221 p. , [16] p. of plates : _bill. (some col.) ; _c25 cm. |
||
| 500 | _a"First published in Germany in 2002 as Marketing spuren : Willkommen am dritten Ort"--Verso t.p. | ||
| 504 | _aIncludes bibliographical references (p. [201]) and index. | ||
| 650 | 0 |
_aSpecial events _xMarketing. |
|
| 650 | 0 |
_aSpecial events _xPlanning. |
|
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0715/2004005768-d.html |
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0912/2004005768-b.html |
| 942 |
_2ddc _cBK |
||
| 999 |
_c6824 _d6824 |
||