| 000 | 01071cam a22002534a 4500 | ||
|---|---|---|---|
| 001 | 12346507 | ||
| 005 | 20140325125101.0 | ||
| 008 | 010314s2001 nyu b 001 0 eng | ||
| 020 | _a007137437X (alk. paper) | ||
| 040 | _aLBS | ||
| 082 | 0 | 0 |
_a658.84 _221 _bNEW-W 2001 804319 |
| 100 | 1 |
_aNewell, Frederick, _d1926- |
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| 245 | 1 | 0 |
_aWireless rules : _bNew marketing strategies for customer relationship management anytime, anywhere / _cFrederick Newell and Katherine Newell Lemon. |
| 260 |
_aNew York : _bMcGraw-Hill, _cc2001. |
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| 300 |
_axxii, 330 p. ; _c24 cm. _bill.; |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 | _aInternet marketing. | |
| 700 | 1 |
_aLemon, Katherine N. _q(Katherine Newell) |
|
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/mh024/2001030689.html |
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/mh023/2001030689.html |
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0705/2001030689-b.html |
| 942 |
_2ddc _cBK |
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| 999 |
_c6779 _d6779 |
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