000 | 00851pam a2200253 a 4500 | ||
---|---|---|---|
001 | 2105979 | ||
005 | 20140320114716.0 | ||
008 | 960409s1997 enkabf b 000 0 eng | ||
010 | _a 96016019 | ||
020 | _a0132276534 | ||
040 | _aLBS | ||
082 | 0 | 0 |
_a658.80094 _220 _bEUR- 1997 804114 |
245 | 0 | 0 |
_aEuropean Casebook on Principles of Marketing / _cedited by Jim Saker and Gareth Smith. |
246 | 3 | 0 | _aPrinciples on marketing |
260 |
_aLondon ; _aNew York : _bPrentice Hall, _c1997. |
||
300 |
_axiv, 258 p., [12] p. of plates : _bill., map ; _c24 cm. |
||
490 | 1 | _aThe European casebook series on management | |
504 | _aIncludes bibliographical references. | ||
650 | 0 |
_aMarketing _zEurope _xCase studies. |
|
700 | 1 | _aSaker, Jim. | |
700 | 1 | _aSmith, Gareth. | |
830 | 0 | _aEuropean casebook series in management. | |
942 |
_2ddc _cBK |
||
999 |
_c6567 _d6567 |