000 | 01113cam a22002894a 4500 | ||
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001 | 12907623 | ||
005 | 20140319151555.0 | ||
008 | 020827s2004 ohua b 001 0 eng | ||
020 | _a0030343364 | ||
040 | _aLBS | ||
082 |
_222 _a658.8342 _bSHE-C 2004 805599 |
||
100 | 1 | _aSheth, Jagdish N. | |
245 | 1 | 0 |
_aCustomer behavior : _ba managerial perspective / _cJagdish N. Sheth, Banwari Mittal. |
250 | _a2nd ed. | ||
260 |
_aMason, Ohio : _bThomson/South-Western, _cc2004. |
||
300 |
_axix, 487, 11, 14 p. : _bill. ; _c27 cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 | _aConsumer behavior. | |
650 | 0 | _aConsumers' preferences. | |
650 | 0 | _aConsumer satisfaction. | |
650 | 0 | _aMarketing. | |
700 | 1 | _aMittal, Banwari. | |
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy1303/2002112213-b.html |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy1303/2002112213-d.html |
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy1303/2002112213-t.html |
942 |
_2ddc _cREF |
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999 |
_c6533 _d6533 |