000 01113cam a22002894a 4500
001 12907623
005 20140319151555.0
008 020827s2004 ohua b 001 0 eng
020 _a0030343364
040 _aLBS
082 _222
_a658.8342
_bSHE-C 2004 805599
100 1 _aSheth, Jagdish N.
245 1 0 _aCustomer behavior :
_ba managerial perspective /
_cJagdish N. Sheth, Banwari Mittal.
250 _a2nd ed.
260 _aMason, Ohio :
_bThomson/South-Western,
_cc2004.
300 _axix, 487, 11, 14 p. :
_bill. ;
_c27 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aConsumer behavior.
650 0 _aConsumers' preferences.
650 0 _aConsumer satisfaction.
650 0 _aMarketing.
700 1 _aMittal, Banwari.
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy1303/2002112213-b.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy1303/2002112213-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy1303/2002112213-t.html
942 _2ddc
_cREF
999 _c6533
_d6533