000 | 00793nam a22002777a 4500 | ||
---|---|---|---|
005 | 20190114112543.0 | ||
008 | 190114b xxu||||| |||| 00| 0 eng d | ||
020 | _a9781292092621 | ||
040 | _aLBS | ||
082 |
_223 _a658.8 _bKOT-M 2016 815044 |
||
100 | _aKotler, Philip. | ||
245 |
_aMarketing Management / _bPhilip Kotler, Kevin Lane Keller. |
||
250 | _a15th Global Edition. | ||
260 |
_aBoston: _bPearson, _cc2016. |
||
300 |
_a832p:. _bill;. _c28 cm. |
||
500 | _aAppendix, Endnotes, Glossary, Index. | ||
650 | _aMarketing--Management. | ||
650 | _aConsumer behavior. | ||
650 | _aInternet marketing. | ||
650 | _aEurope. | ||
650 | _aMarket surveys. | ||
650 | _aNew Zealand. | ||
650 | _aAustralia. | ||
710 | _aKeller, Kevin Lane. | ||
942 |
_2ddc _cBK |
||
999 |
_c51285 _d51284 |