Your search returned 81 results.

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	1.	Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Belch, George E. (George Edward), 1951- Belch, Michael A Series: McGraw-Hill/Irwin series in marketing Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill, c2004 Availability: Items available for loan: Lahore Business School Library (3)Call number: 659.1 BEL-A 2004 800042, ... Items available for reference: Lahore Business School Library: Not For Loan (6)Call number: 659.1 BEL-A 2004 804557, ... Place hold Add to cart (remove)
	2.	Writing Marketing Copy to Get Results/ James Essinger. by Essinger, James Series: Smart Strategies Series Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia: Business Press Thomson Learning, c1999 Availability: Items available for loan: Lahore Business School Library (1)Call number: 302.35 SEI-W 2000 801563. Place hold Add to cart (remove)
	3.	AdSim a SmartSims Advertising Business Simulation [CD] / Georg Belch E , Belch A Michale, by Belch E Georg Belch A Michale Edition: 6th ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lahore: McGraw Hill, c2005 Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 659.1 BEL-A 2005 CD805105. Add to cart (remove)
	4.	Instructor's Manual to Accompany : John A. Quelch. Cases in Advertising and product Management / by Quelch, John A Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago: Irwin, c1995 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.5 QUE-I 1995 803799. Place hold Add to cart (remove)
	5.	What's in a Name?: Advertising and the concept of brands/ John Philip Jones and Jan S.Slater. by Jones,John Philip Slater,Jan S Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Prentice Hall, c2003 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 JON-W 2003 804741. Place hold Add to cart (remove)
	6.	Global Marketing and Advertising : Understanding Cultural Paradoxes / Marieke de Mooij. by Mooij, Marieke K. de, 1943- Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Thousand Oaks, Calif. : Sage, c2005 Online resources: Table of contents only Publisher description Contributor biographical information Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 MOO-G 2005 804135. Place hold Add to cart (remove)
	7.	International Marketing Communications / Tom Griffin. by Griffin, Tom, 1928- Series: Marketing series (London, England) Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford [England] ; Boston : Butterworth-Heinemann, 1993 Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.1 GRI-I 1993 804146. Place hold Add to cart (remove)
	8.	Brand Positioning : Strategies for Competitive Advantage / Subroto Sengupta. by Sengupta, Subroto Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Tata McGraw Hill, c1990 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.827 SEN-B 1990 804183. Place hold Add to cart (remove)
	9.	Advertising, Promotion & Supplemental Aspects of Integrated Marketing Communications / Terence A. Shimp. by Shimp, Terence A Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : Thomson South-Western, c2003 Other title: Advertising, promotion, and supplemental aspects of integrated marketing communications Availability: Items available for loan: Lahore Business School Library (3)Call number: 658.82 SHI-A 2003 806191, ... Place hold Add to cart (remove)
	10.	From bricks to clicks : 5 steps to creating a durable online brand / Serge Timacheff, Douglas E. Rand. by Timacheff, Serge Rand, Douglas E Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2001 Online resources: Publisher description Table of contents Contributor biographical information Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.827 TIM-F 2001 804182. Place hold Add to cart (remove)
	11.	Handbook of Strategic Brand Communication Campaigns/ Don E. Schultz, Beth E. Barnes. by Schultz, Don E NetLibrary, Inc Material type: Text; Format: electronic ; Literary form: Not fiction Publication details: Lincolnwood, Ill. : NTC Business Books, [] Online resources: Click here for full text. Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.1 SCH-H [] 801487. Place hold Add to cart (remove)
	12.	Contemporary Advertising / William F. Arens. by Arens, William F Edition: 10th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Tata McGraw-Hill, c2006 Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.1 ARE-C 2008 802277. Place hold Add to cart (remove)
	13.	Advertising Management / Rajeev Batra, Johm G. Myers, David A. Aaker. by Batra, Rajeev Myers, John G Aaker, David A Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi : Pearson, Prentice Hall, Prentice Hall / India, c1996 Availability: No items available. Add to cart (remove)
	14.	Advertising Management / Rajeev Batra, Johm G. Myers, David A. Aaker. by Batra, Rajeev Myers, John G Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi : Pearson, Prentice Hall, c1996 Availability: Items available for loan: Lahore Business School Library (6)Call number: 659.1 BAT-A 1996 804378, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 659.1 BAT-A 1996 805778. Place hold Add to cart (remove)
	15.	Careers in Marketing, Advertising and Public Relations / Adela Stanley. by Stanley, Adela Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, c2000 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8002341 STA-C 2000 801564. Place hold Add to cart (remove)
	16.	Contemporary Advertising and Integrated Marketing Communications / William F Arens; Michael F Weigold; Christian Arens. by Arens, William F Weigold, Michael F. (jt. auth.) Arens, Christian (jt. auth.) Edition: 13th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : MacGraw-Hill, c2011 Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.1 ARE-C 2011 805432. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 659.1 ARE-C 2011 805272. Place hold Add to cart (remove)
	17.	Contemporary Advertising / William F. Arens. by Arens, William F Series: McGraw-Hill/Irwin series in marketing Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2004 Availability: Items available for loan: Lahore Business School Library (3)Call number: 659.1 ARE-C 2004 804539, ... Items available for reference: Lahore Business School Library: Not For Loan (3)Call number: 659.1 ARE-C 2004 CD804539, ... Place hold Add to cart (remove)
	18.	Advertising & Promotions: An IMC perspective/ Kruti Shah,Alan D'Souza. by Shah,Kruti D'Souza,Alan Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Tata McGraw Hill, c2009 Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.1 SHA-A 2009 805457. Place hold Add to cart (remove)
	19.	Kleppner's Advertising Procedure/ J.Thomas Russell,W.Ronald Lane. by Russell,Thomas J Lane,Ronald W Edition: 13th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey: Prentice Hall, c1996 Availability: Items available for loan: Lahore Business School Library (2)Call number: 659.1 RUS-K 1996 804368, ... Place hold Add to cart (remove)
	20.	Advertising Management with Integrated Brand Promotion/ Thomas C.O'Guinn,Chris T.Allen,Richard J.Semenik. by O'Guinn,Thomas C Allen,Chris T Semenik,Richard J Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia: Cengage Learning, c2009 Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.1 O'GU-A 2009 805196. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 659.1 O'GU-A 2009 CD805196. Place hold Add to cart (remove)

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Your search returned 81 results.