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1.
Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ft. Worth, Tex. : Harcourt College Publishers, c2001
Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8342 BLA-C 2001 805601.

2.
Research for marketing decisions / Paul E. Green, Donald S. Tull, Gerald Albaum. by Series: The Prentice Hall series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1988
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 GRE-R 1988 804729.

3.
Market Research in Action/ Michael Roe. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia: Thomson, c2004
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.83 ROE-M 2004 805705.

4.
Sales Forecasting Management: A demand management approach/ John T.Mentzer,Mark A.Moon. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Response, c2005
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.818 MEN-S 2005 804173.

5.
Market and Sales Forecasting / Gordon J. Bolt. by
Edition: 1st Indian ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Kogan Page, 2002
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.818 BOL-M 2002 804198.

6.
Marketing research / David A. Aaker, V. Kumar, George S. Day. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley, c2002
Availability: No items available.

7.
Marketing research / David A. Aaker, V. Kumar, George S. Day. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley, c2002
Availability: Items available for loan: Lahore Business School Library (3)Call number: 658.83 AAK-M 2002 804180, ...

8.
The international handbook of market research techniques / edited by Robin J Birn. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page in association with MRS, 2003
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.83 BIR-H 2003 804217.

9.
Marketing Research / John Boyce. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: McGraw Hill, c2005
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.83 BOY-M 2005 800210.

10.
Marketing research / Alvin C. Burns, Ronald F. Bush. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2000
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.83 BUR-M 2000 804221.

11.
Marketing Research: Donald R. Cooper, Pamela S. Schindler. Concept and Cases by Series: The McGraw-Hill/Irwin series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin, c2006
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.83 COO-M 2006 804218.

12.
Marketing research : methodological foundations / Gilbert A. Churchill, Dawn Iacobucci. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : South-Western Cengage Learning, c2005
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 CHU-M 2005 804219, ...

13.
Research for marketing decisions / Paul E. Green, Donald S. Tull, Gerald Albaum. by Series: The Prentice Hall series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1988
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.83 GRE-R 1988 804529.

14.
Market research : a guide to planning, methodology & evaluation / Paul Hague. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Milford, CT : Kogan Page, 2002
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 HAG-M 2002 804216, ... Items available for reference: Lahore Business School Library: Not For Loan (2)Call number: 658.83 HAG-M 2002 CD804216, ...

15.
Marketing research : methodological foundations / Dawn Iacobucci, Gilbert A. Churchill, Jr. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, OH : South-Western Cengage Learning, 2010
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.83 LAC-M 2010 805207.

16.
Marketing research [+CD] / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau,Bryan A.Lukas. by Series: Irwin/McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, c2004
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 LUK-M 2004 800209, ... Items available for reference: Lahore Business School Library: Not For Loan (2)Call number: 658.83 LUK-M 2004 CD800209, ...

17.
Marketing research : an applied orientation / Naresh K. Malhotra. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2004
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 MAL-M 2004 804212, ... Not available: Lahore Business School Library: In transit (1).

18.
Marketing research / Alvin C. Burns, Ronald F. Bush. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2000
Availability: Items available for loan: Lahore Business School Library (3)Call number: 658.83 BUR-M 2000 804526, ...

19.
Marketing research : Alvin C. Burns, Ronald F. Bush. With SPSS 13.0 Student version for windows / by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, 2006
Availability: Items available for loan: Lahore Business School Library (3)Call number: 658.83 BUR-M 2006 804254, ...

20.
Marketing research / Alvin C. Burns, Ronald F. Bush. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, 2006
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.83 BUR-M 2006 805682.

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