Big Think Strategy : How to Leverage Bold Ideas and Leave Small Thinking Behind / Bernd H. Schmitt.
Material type:
TextPublication details: Boston, Mass. : Harvard Business School Press, c2007.Description: xi, 177 p. : ill. ; 25 cmISBN: - 9781422103210 (hardcover : alk. paper)
- 1422103218
- 658.4012 22 SCH-B 2007 800274
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
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Books
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Lahore Business School Library Shelf No. 66, LBS | Book | 658.4012 SCH-B 2007 800274 (Browse shelf(Opens below)) | Available | 800274 |
Includes bibliographical references (p. [165]-168) and index.
Big think and the Trojan horse -- Sourcing ideas : steaks and sacred cows -- Evaluating ideas : how to dig for the gems -- Turning ideas into strategy : what would Mahler do? -- Executing big think : how to pull the ship over the mountain -- Leading big think : guts, passion--or just a robot? -- Sustaining big think : from Sisyphus to Odysseus.