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Strategic marketing channel management / Donald J. Bowersox, M. Bixby Cooper.

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1992.Description: xix, 488 p. : ill. ; 24 cmISBN:
  • 0070067570
Subject(s): DDC classification:
  • 658.84 20 BOW-S 1992 803878
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Books Books Lahore Business School Library Shelf No. 85, LBS Book 658.84 BOW-S 1992 803878 (Browse shelf(Opens below)) C1 Available 803878
Books Books Lahore Business School Library Shelf No. 85, LBS Book 658.84 BOW-S 1992 804147 (Browse shelf(Opens below)) C2 Available 804147
Books Books Lahore Business School Library Shelf No. 85, LBS Book 658.84 BOW-S 1992 804524 (Browse shelf(Opens below)) C3 Available 804524
Total holds: 0

Includes bibliographical references (p. 458-459) and index.

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