Global marketing management / Masaaki Kotabe, Kristiaan Helsen.

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Material type: Text

TextPublication details: Hoboken, NJ : Wiley, c2004.Edition: 3rd edDescription: xxii, 694 p. : ill. (some col.), maps ; 29 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Books	Lahore Business School Library Shelf No. 86, LBS	Book	658.848 KOT-G 2004 804066 (Browse shelf(Opens below))	Available		804066

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Includes bibliographical references and indexes.