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The Marketing Strategy: A Handbook/ Norton Paley. by
Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi: Crest Publishing House, 2003
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 PAL-M 2003 804134.
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Strategic Marketing [+CD] : Text and Caes the Indian Perspective / S. Shajahan. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi: Viva Books, 2010
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 SHA-S 2010 805342. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 SHA-S 2010 CD805342.
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The marketing plan / William A. Cohen. by
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Hoboken, NJ : J. Wiley & Sons, c2006
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.802 COH-M 2006 804031, ...
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Business marketing. by
Edition: 3rd ed. / Frank G. Bingham, Jr., Roger Gomes, Patricia A. Knowles.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2005
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 BIN-B 2005 804505.
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Marketing Management/ Philip Kotler,Kevin Lane Keller. by
Edition: 12th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi: Prentice Hall, c2006
Availability: Items available for loan: Lahore Business School Library (9)Call number: 658.8 KOT-M 2006 804007, ...
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Marketing management : a European perspective / Susan Norgan. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Wokingham, England ; Reading, Mass. : Addison-Wesley, c1994
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.80094 NOR-M 1994 802778.
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Marketing Strategy : A Decision-Focused Approach / Orville C. Walker Jr. ... [et al.]. by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2003
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 MAR- 2003 800023. Items available for reference: Lahore Business School Library: Not For Loan (2)Call number: 658.802 MAR- 2003 CD800023, ... Not available: Lahore Business School Library: In transit (1).
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Strategic Marketing Planning / by Peter Reed. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia : South Melbourne : Thomson, Thomson Learning, 2003
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 REE-S 2003 800065. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 REE-S 2003 800066.
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The Marketing Plan: A step-by-step guide/ John Westwood. by
Edition: 3rd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London: Kogan Page, c2002
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 WES-M 2002 804520.
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How to Prepare a Promotional Plan/ David Waller. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Beijing: McGraw-Hill, c1998
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 WAL-H 1998 804131.
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Strategic Marketing Problems : Cases and Comments / Roger A. Kerin, Robert A. Peterson. by
Edition: 12th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : Pearson, c2013
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 KER-S 2011 807331. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 KER-S 2011 807329. Not available: Lahore Business School Library: In transit (1).
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Strategic Marketing / David W. Cravens, Nigel F. Piercy. by
Edition: 10th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : McGraw-Hill, c2013
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.802 CRA-S 2013 807548, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 CRA-S 2013 807549.
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