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Principles of marketing [+CD] / Philip Kotler, Gary Armstrong. by
Edition: 9th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, NJ : Prentice Hall, c2001
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 KOT-P 2001 804546. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 KOT-P 2001 CD804546.
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Strategic market management / David A. Aaker by
Edition: 6th
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York, USA: John Wiley & Sons, 2006
Availability: Items available for loan: Pakpattan Campus Library (1)Call number: 658.8 AAK-S 2006 1100354.
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Marketing genius / Peter Fisk by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: India Wiley 2006
Availability: Items available for loan: Pakpattan Campus Library (1)Call number: 658.802 FIS-M 2006 1100323.
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Marketing Management / Philip Kotler, Kevin Lane Keller. by
Edition: 15th Global Edition.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston: Pearson, c2016
Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 KOT-M 2016 815044.
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Fundamentals of marketing / Miller and Layton. by
Edition: 4th [Australian] ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Sydney : McGraw-Hill, c2000
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 MIL-F 2000 815113.
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Cybershops / Claudia Gerdes, Jutta Nachtwey. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : Thames & Hudson, c2000
Availability: Items available for loan: Lahore School of Architecture Library (1)Call number: 658.872 GER-C 2001 876395.
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