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Essentials of health care marketing / Eric N. Berkowitz. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Sudbury, Mass. : Jones and Bartlett Publishers, c2004
Availability: Items available for reference: University College of Medicine Library: Not For Loan (1)Call number: 362.10688 BER-E 1996 500841.
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International marketing / Philip R. Cateora, John L. Graham. by Series: McGraw-Hill/Irwin series in marketing
Edition: 12th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2005
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.848 CAT-I 2005 804260, ... Items available for reference: Lahore Business School Library: Not For Loan (4)Call number: 658.848 CAT-I 2005 CD804260, ...
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Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. by
Edition: 9th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Ft. Worth, Tex. : Harcourt College Publishers, c2001
Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8342 BLA-C 2001 805601.
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Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh. by
Edition: 10th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason, OH : South-Western Cengage Learning, c2010
Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 HUT-B 2010 805629.
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Marketing Models / Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Englewood Cliffs, N.J. : New Delhi : Prentice-Hall, Prentice-Hall India, c1992
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.8 LIL-M 1992 804037, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 LIL-M 1992 804039.
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Marketing : Defined, Explained, Applied / Michael Levens. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, NJ : New Delhi : Prentice Hall, Pearson, 2010 [2011]
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 LEV-M 2010 805145. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 LEV-M 2010 805146.
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Marketing Management: A casebook/ Debasis Pradhan. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Andover: Cengage Learning, c2012
Availability: Items available for loan: Lahore Business School Library (3)Call number: 658.8 PRA-M 2012 806011, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 PRA-M 2012 807370.
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Marketing Strategy : A Decision-Focused Approach / Orville C. Walker Jr. ... [et al.]. by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2003
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 MAR- 2003 800023. Items available for reference: Lahore Business School Library: Not For Loan (2)Call number: 658.802 MAR- 2003 CD800023, ... Not available: Lahore Business School Library: In transit (1).
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Strategic Marketing Planning / by Peter Reed. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia : South Melbourne : Thomson, Thomson Learning, 2003
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 REE-S 2003 800065. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 REE-S 2003 800066.
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Exploring Marketing Research / William G. Zikmund. by Series: The Dryden Press series in marketing
Edition: 7th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Fort Worth : Dryden Press, c2000
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 ZIK-E 2000 800164, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83 ZIK-E 2000 804207.
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Principles of International Marketing / Michael R Czinkota; Ilkka A Ronkainen. by
Edition: 9th ed
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia: Cengage Learning / South-Western, c2010
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.84 CZI-P 2010 805201. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.84 CZI-P 2010 805393.
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International Marketing / Michael R Czinkota; Ilkka A Ronkainen. by
Edition: 2002 Update.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia: Thomson / South-Western, c2002
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.848 CZI-I 2002 800140, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.848 CZI-I 2002 800142.
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