Strategic advertising management / Larry Percy, Richard Elliott.

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Material type: Text

TextPublication details: Oxford ; New York : Oxford University Press, 2009.Edition: 3rd edDescription: xviii, 424 p. : ill. (some col.) ; 25 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
Books	School of Creative Arts Library Book Cart	Book	659.1 PER-S 2009 201136 (Browse shelf(Opens below))	C 1	Available		201136

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Includes bibliographical references and index.