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1.
Readings in Global Marketing/ Edited by Michael R.Czinkota,IIkka A.Ronkainen.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Dryden Press, c1995
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.848 REA- 1995 804109, ...

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2.
International Business : The New Realities / S Tamer Cavusgil; Gary A Knight; John R Riesenberger . by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India : Pearson, c2018
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.049 CAV-I 2018 815413.

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