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	1.	Brands and branding / Rita Clifton ; with Sameena Ahmad ... [et al.]. by Clifton,Rita Clifton, Rita Ahmad, Sameena Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Viva Book, c2009 Availability: Not available: Lahore Business School Library: In transit (1). Place hold Add to cart (remove)
	2.	Strategic Brand Management for B2B Markets : A Road Map for Organizational Transformation / Sharad Sarin. by Sarin, Sharad Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Thousand Oaks, Calif. : Response Books ; Sage Publications, 2010 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.827 SAR-S 2010 805389. Place hold Add to cart (remove)
	3.	Brand Positioning : Strategies for Competitive Advantage / Subroto Sengupta. by Sengupta, Subroto Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Tata McGraw Hill, c1990 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.827 SEN-B 1990 804183. Place hold Add to cart (remove)
	4.	Creating Powerful Brands, in Consumer, Service and Industrial Markets / Leslie de Chernatony and Malcolm McDonald. by De Chernatony, Leslie, 1953- McDonald, Malcolm Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Burlington, MA : Elsevier/Butterworth-Heinemann, c2003 Online resources: Table of contents only Publisher description Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.827 CHE-C 2003 805919. Place hold Add to cart (remove)
	5.	Sell the brand first : how to sell your brand and create lasting customer loyalty / by Dan Stiff. by Stiff, Dan Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2006 Online resources: Table of contents only Contributor biographical information Publisher description Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.827 STI-S 2006 800083, ... Place hold Add to cart (remove)
	6.	Designing B2B Brands : lessons from Deloitte and 195,000 Brand Managers / Carlos Martinez Onaindia & Brian Resnick. by Onaindia, Carlos Martinez Resnick, Brian, 1974- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, c2013 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.827 ONA-D 2013 815538. Place hold Add to cart (remove)

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