Strategic Marketing / David W. Cravens.
Material type: TextSeries: The Irwin/McGraw-Hill series in marketingPublication details: Boston : Irwin/McGraw-Hill, c2000.Edition: 6th edDescription: xvi, 752 p. : ill. ; 25 cmISBN:- 0070275432
- 0071169415
- 658.802 21 CRA-S 2000 804062
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Books | Lahore Business School Library Shelf No. 81, LBS | Book | 658.802 CRA-S 2000 804062 (Browse shelf(Opens below)) | Available | 804062 |
Total holds: 0
Includes bibliographical references and index.