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Electronic Marketing : Integrating Electronic Resources into the Marketing Process / Joel Reedy, Shauna Schullo, Kenneth Zimmerman.

By: Contributor(s): Material type: TextTextSeries: The Dryden Press series in marketingPublication details: Fort Worth : Dryden Press, c2000.Description: xxiv, 466 p. : ill. ; 28 cmISBN:
  • 0030211077
Subject(s): DDC classification:
  • 22 658.872 REE-E 2000 804115
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Books Books Lahore Business School Library Shelf No. 84, LBS Book 658.872 REE-E 2000 804115 (Browse shelf(Opens below)) Available 804115
Total holds: 0

Includes bibliographical references and index.

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