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Marketing in the cyber age : the why, the what, and the how / Kurt Rohner.

By: Material type: TextTextPublication details: Chichester, [England] ; New York : J. Wiley, c1998.Description: xv, 223 p. : ill. ; 25 cmISBN:
  • 0471970239
Uniform titles:
  • Cyber-Marketing. English
Subject(s): DDC classification:
  • 658.84 21 ROH-M 1996 804232
Online resources:
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Books Books Lahore Business School Library Shelf No. 85, LBS Book 658.84 ROH-M 1996 804232 (Browse shelf(Opens below)) Available 804232
Total holds: 0

Includes bibliographical references and index.

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