Digital marketing all-in-one / by Stephanie Diamond.

By:

Diamond, Stephanie

Material type: Text

TextSeries: --For dummiesPublication details: New Jersey: John Wiley & Son/ c2019.Description: xxiv, 781 pages : illustrations ; 24 cmISBN:

1119560233
9781119560234

Subject(s):

DDC classification:

658.872 23 DIA-D 2019 815246

Contents:

Book 1: Creating your digital marketing strategy -- Book 2: Uncovering the customer experience -- Book 3: Dipping into content creation -- Book 4: Reaching your millennial audience -- Book 5: Implementing channel promotions -- Book 6: Connecting with influencers -- Book 7: Facebook marketing -- Book 8: Deploying other social media -- Book 9: Analyzing data for success.

Summary: Practical all-in-one guide to improve your social media marketing skills.Summary: Keeping up with the changes to social media marketing, improving ROI, and reaching millennials are challenges marketers face everyday. Diamond shares answers to questions you may have about crafting and executing your digital marketing plan. She provides solutions and strategies to help you succeed. -- adapted from back cover

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Holdings ( 1 )
Title notes ( 5 )

Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Books	Lahore Business School Library Shelf No. 84, LBS	Book	658.872 DIA-D 2019 815246 (Browse shelf(Opens below))	Available		815246

Total holds: 0

Includes index.

"9 books in one!"--Cover.

Practical all-in-one guide to improve your social media marketing skills.

Keeping up with the changes to social media marketing, improving ROI, and reaching millennials are challenges marketers face everyday. Diamond shares answers to questions you may have about crafting and executing your digital marketing plan. She provides solutions and strategies to help you succeed. -- adapted from back cover