Crossing the Chasm : Marketing and Selling Technology Products to Mainstream Customers / Geoffrey A. Moore ; with a foreword by Regis McKenna.
Material type: TextPublication details: [New York, N.Y.] : HarperBusiness, c1991.Description: xvii, 223 p. : ill. ; 24 cmISBN:- 0887305199 :
- 658.8 20 MOO-C 1991 804079
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Books | Lahore Business School Library Shelf No. 79, LBS | Book | 658.8 MOO-C 1991 804079 (Browse shelf(Opens below)) | Available | 804079 |
Total holds: 0
Includes index.