Crossing the Chasm : Marketing and Selling Technology Products to Mainstream Customers / Geoffrey A. Moore ; with a foreword by Regis McKenna.

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Material type: Text

TextPublication details: [New York, N.Y.] : HarperBusiness, c1991.Description: xvii, 223 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Books	Lahore Business School Library Shelf No. 79, LBS	Book	658.8 MOO-C 1991 804079 (Browse shelf(Opens below))	Available		804079

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Includes index.