Strategic Marketing Management / Lean-Jacques Lambin.

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Material type: Text

TextSeries: McGraw-Hill marketing for professionalsPublication details: London ; New York : McGraw-Hill, c1997.Description: xiv, 692 p.; ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Books	Lahore Business School Library Shelf No. 81, LBS	Book	658.8094 LAM-S 1997 804054 (Browse shelf(Opens below))	Available		804054

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Includes bibliographical references (p. [503]-527) and indexes.