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1.
Diploma case study book : analysis and decision 2001-2002 Ashok Ranchhod. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: Butter Worth Heinemann, c2001
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658 RAN-D 2001 802129.

2.
Strategic Marketing [+CD] : Text and Caes the Indian Perspective / S. Shajahan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Viva Books, 2010
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 SHA-S 2010 805342. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 SHA-S 2010 CD805342.

3.
Strategic Marketing Management : Planning and Control, Analysis and Decision / Paul Fifield and Colin Gilligan. by Series: The CIM workbook series. Marketing | Marketing series (London, England)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Boston : New Delhi : Butterworth-Heinemann, Viva Books, 1999
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 FIF-S 1999 804021.

4.
Strategic Marketing Problems : Cases and Comments / Roger A. Kerin, Robert A. Peterson. by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : New Delhi : Prentice Hall, Pearson, c2011
Availability: Items available for loan: Lahore Business School Library (3)Call number: 658.802 KER-S 2011 805343, ...

5.
Marketing Engineering : Computer-Assisted Marketing Analysis and Planning / Gary L. Lilien, Arvind Rangaswamy. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Upper Saddle River, N.J. : Pearson Education, Prentice Hall, c2003
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8020285 LIL-M 2003 804205.

6.
Strategic Marketing / David W. Cravens. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, c2000
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 CRA-S 2000 804062.

7.
Strategic Marketing Problems : Cases and Comments / Roger A. Kerin, Robert A. Peterson. by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Pearson, c2013
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 KER-S 2011 807331. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 KER-S 2011 807329. Not available: Lahore Business School Library: In transit (1).

8.
Strategic Marketing / David W. Cravens, Nigel F. Piercy. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2013
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.802 CRA-S 2013 807548, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 CRA-S 2013 807549.

9.
The Strategy and Tactics of Pricing : A Guide to Growing More Profitably / Thomas T. Nagle; John E. Hogan. Joseph Zale. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Dehli : Pearson, c2013
Availability: Items available for loan: Lahore Business School Library (23)Call number: 658.816 NAG-S 2013 808495, ...

10.
Marketing Strategy: A Decision-Focused Approach / Orville C. Walker, John W. Mullins. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: McGraw Hill Education, c2014
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 WAL-M 2014 814258.

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