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1.
Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ft. Worth, Tex. : Harcourt College Publishers, c2001
Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8342 BLA-C 2001 805601.

2.
Marketing Research and Consumer Behaviour / C.N Sontakki. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana: Kalyani Publishers, c2001
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.93 SON-M 2001 804209.

3.
Marketing Research : An Indian Perspective / Naval Bajpai. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai : Pearson, c2015
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 BAJ-M 2015 815630, ...

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