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1.
Consumer behavior and managerial decision making / Frank R. Kardes. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002
Availability: Items available for loan: Pakpattan Campus Library (1)Call number: 658.8342 KAR-C 2009 1101753.

2.
Consumer behavior : concepts and applications / David L. Loudon by
Edition: 4th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York,USA: McGraw-Hill, 2015
Availability: Items available for loan: Pakpattan Campus Library (1)Call number: 658.834 LOU-C 2015 1100424.

3.
Consumer behavior Schiffman, Leon G. by
Edition: 10th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Dehli,India: Dorling Kindersley (India), 2010
Availability: Items available for loan: Pakpattan Campus Library (1)Call number: 658.8342 SCH-C 2010 1101992.

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