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	1.	Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Belch, George E. (George Edward), 1951- Belch, Michael A Series: McGraw-Hill/Irwin series in marketing Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill, c2004 Availability: Items available for loan: Lahore Business School Library (3)Call number: 659.1 BEL-A 2004 800042, ... Items available for reference: Lahore Business School Library: Not For Loan (6)Call number: 659.1 BEL-A 2004 804557, ... Place hold Add to cart (remove)
	2.	Writing Marketing Copy to Get Results/ James Essinger. by Essinger, James Series: Smart Strategies Series Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia: Business Press Thomson Learning, c1999 Availability: Items available for loan: Lahore Business School Library (1)Call number: 302.35 SEI-W 2000 801563. Place hold Add to cart (remove)
	3.	AdSim a SmartSims Advertising Business Simulation [CD] / Georg Belch E , Belch A Michale, by Belch E Georg Belch A Michale Edition: 6th ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lahore: McGraw Hill, c2005 Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 659.1 BEL-A 2005 CD805105. Add to cart (remove)
	4.	Successful Marketing Communications : A Practical Guide to Planning and Implementation / Cathy Ace. by Ace, Cathy Chartered Institute of Marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, 2001 Online resources: Publisher description Table of contents Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.802 ACE-S 2001 803886, ... Place hold Add to cart (remove)
	5.	Strategic marketing communications [electronic resource] : new ways to build and integrate communications / Paul Smith, Chris Berry, Alan Pulford. by Smith, P. R. (Paul Russell), 1957- Berry, Chris, 1944- Pulford, Alan NetLibrary, Inc Edition: Rev. ed. Material type: Text; Format: electronic ; Literary form: Not fiction Publication details: London ; Dover, N.H. : Kogan Page, c1999 Online resources: Click here for full text. Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.802 SMI-S 1999 804125, ... Place hold Add to cart (remove)
	6.	Integrated Marketing Communications : A systems approach / M. Joseph Sirgy. by Sirgy, M. Joseph Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, c1998 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 SIR-I 1998 804133. Place hold Add to cart (remove)
	7.	How to Prepare a Promotional Plan/ David Waller. by Waller, David Material type: Text; Format: print ; Literary form: Not fiction Publication details: Beijing: McGraw-Hill, c1998 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 WAL-H 1998 804131. Place hold Add to cart (remove)
	8.	Customer communications, 1999-2000 / Gill Wood. by Wood, Gill Series: CIM professional \| Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Dehli : Oxford : Boston : Viva Books, Butterworth-Heinemann, c1999 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.812 WOO-C 1999 804152. Place hold Add to cart (remove)
	9.	Advertising, Promotion & Supplemental Aspects of Integrated Marketing Communications / Terence A. Shimp. by Shimp, Terence A Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : Thomson South-Western, c2003 Other title: Advertising, promotion, and supplemental aspects of integrated marketing communications Availability: Items available for loan: Lahore Business School Library (3)Call number: 658.82 SHI-A 2003 806191, ... Place hold Add to cart (remove)
	10.	Marketing Communications : An Integrated Approach / P R Smith. by Smith, P. R Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; Kogan Page, c1993 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 SMI-M 1993 804210. Place hold Add to cart (remove)
	11.	Marketing Communications : An Integrated Approach / P R Smith & Jonathan Taylor. by Smith, P. R. (Paul Russell), 1957- Taylor, Jonathan, 1956- Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; London ; Sterling, VA : Kogan Page, 2004 Online resources: Table of contents Publisher description Contributor biographical information Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 SMI-M 2005 804208. Place hold Add to cart (remove)
	12.	Advertising Management / Rajeev Batra, Johm G. Myers, David A. Aaker. by Batra, Rajeev Myers, John G Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi : Pearson, Prentice Hall, c1996 Availability: Items available for loan: Lahore Business School Library (6)Call number: 659.1 BAT-A 1996 804378, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 659.1 BAT-A 1996 805778. Place hold Add to cart (remove)
	13.	Public Relations in the Marketing Mix : Introducing vulnerability relations / Jordan Goldman. by Goldman, Jordan Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lincolnwood, Ill., U.S.A. : NTC Business Books, c1984 Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.2 GOL-P 1984 804389. Place hold Add to cart (remove)
	14.	Advertising Campaign Strategy : A Guide to Marketing Communication Plans / Donald Parente. by Parente, Donald Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : Thomson/South-Western, c2004 Online resources: Table of contents Availability: Items available for loan: Lahore Business School Library (1)Call number: 659.113 PAR-A 2004 804363. Place hold Add to cart (remove)
	15.	Advertising, Promotion & Supplemental Aspects of Integrated Marketing Communications / Terence A. Shimp. by Shimp, Terence A Series: The Dryden Press series in marketing Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Dryden Press, c2000 Other title: Advertising, promotion, and supplemental aspects of integrated marketing communications Advertising promotion Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.82 SHI-A 2000 804132. Place hold Add to cart (remove)
	16.	Advertising, Promotion, and Supplemental Aspects of Integrated Marketing Communications / Terence A. Shimp. by Shimp, Terence A Shimp, Terence A. Promotion management & marketing communications Series: The Dryden Press series in marketing Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Dryden Press, c1997 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.82 SHI-A 1997 800353. Place hold Add to cart (remove)
	17.	Integrated Marketing Communication in Advertising and Promotion / by Shimp, Terence A Material type: Text; Format: print ; Literary form: Not fiction Publication details: India.: Cengage Learning. 2013 Availability: Items available for loan: Lahore Business School Library (9)Call number: 658.802 SHI-I 2013 806893, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 SHI-I 2013 806891. Place hold Add to cart (remove)
	18.	Integrated Advertising, Promotion & Marketing Communications / Kenneth E. Clow; Donald E. Baack. by Clow, Kenneth E Baack, Donald Edition: 6th ed . Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Pearson, c2014 Availability: Items available for loan: Lahore Business School Library (33)Call number: 659.1 CLO-I 2014 807523, ... Place hold Add to cart (remove)
	19.	Marketing communications : integrating online and offline, customer engagement and digital technologies / PR Smith and Ze Zook. by Smith, P. R Zook, Ze [author.] Edition: Seventh edition. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London: Kogan Page, c2020 Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 SMI-M 2020 815199. Add to cart (remove)
	20.	Advertising, Promotion, and Other Aspects of Integrated Marketing Communications / Terence A Shimp; J Craig Andrews by Shimp, Terence A Andrews, J. Craig Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: Cengage Learning, c2013 Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.82 SHI-A 2013 815583, ... Place hold Add to cart (remove)

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Your search returned 24 results.