Successful Marketing Communications : A Practical Guide to Planning and Implementation / Cathy Ace.

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Material type: Text

TextPublication details: Oxford ; Boston : Butterworth-Heinemann, 2001.Description: ix, 210 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
Books	Lahore Business School Library Shelf No. 81, LBS	Book	658.802 ACE-S 2001 803886 (Browse shelf(Opens below))	C 1	Available		803886
Books	Lahore Business School Library Shelf No. 81, LBS	Book	658.802 ACE-S 2001 815652 (Browse shelf(Opens below))	C 2	Available		815652

Total holds: 0

Includes index.

"Published in association with the Chartered Institute of Marketing."