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	1.	Marketing Insights From A to Z 80 Concepts Every Manager Needs To Know by Philip Kotler Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India 2003 Availability: Items available for loan: Pakpattan Campus Library (1)Call number: 658.8 KOT-M 2003 1104309. Place hold Add to cart (remove)
	2.	Event planning the ultimate guide to successful meetings, corporate events, fundraising galas, conferences, conventions, incentives, and other special events by Judy Allen Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India 2007 Availability: Items available for loan: Pakpattan Campus Library (2)Call number: 658.456 ALL-E 2007 1106823, ... Place hold Add to cart (remove)
	3.	Kellogg on Integrated Marketing by Dawn Iacobucci Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India 2003 Availability: Items available for loan: Pakpattan Campus Library (1)Call number: 658.8 IAC-K 2003 1104303. Place hold Add to cart (remove)
	4.	Strategic Market Management by David A. Aaker Edition: VI e Material type: Text; Format: print ; Literary form: Not fiction Publication details: India Wiley-India 2006 Availability: Items available for loan: Pakpattan Campus Library (1)Call number: 658.8 AAK-S 2006 1106876. Place hold Add to cart (remove)

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